The Right Way to Use Lead Nurturing
When a person decides to grow tomatoes they often start with a seed. They put that seen into some soil and they may or may not get a few tomatoes. With gardening, things like tending and watering seem like obvious
New Marketing Techniques Vs. Time Honored Favorites
It’s no secret that people are more connected now than ever. It is just so easy to send a text message or an email. Actually picking up the phone and speaking to someone might remind you of the good old
Lead Nurturing: A Balancing Act
It is easy to get ahead of yourself when you get a potential client on the hook. As soon as they show an interest in your product, you’re ready to put the wheels in motion. Most of the time, however,
Everything You Need to Know About Lead Nurturing
Think of an average work day. How many sales do you typically make? Do those customers usually come back, or is it more of a one and done kind of situation? Aside from making a quality product or preforming excellent
Keeping the Bucket Full, The Right Way
There is a common metaphor in the world of B2B telemarketing known as the leaky bucket. The water in the bucket represents your leads and is something you always want to keep full. Your lead generation strategies will contribute to
How to Build Momentum With B2B Telemarketing
How often do you hit a dead end? It’s no secret that cold calling takes a significant amount of effort, so when all your hard work ends without a sale it can be discouraging. From lead generation all the way
B2B Lead Generation Strategies to Boost Your Business
You may have just started your own business, or maybe you have been in the game for years. No matter what amount of time you’ve spent operating your company, you know the importance of new customers. You could have the
Adding Telemarketing to your Sales and Marketing Process
In this recent article the telemarketing process is well outlined in describing it’s use in a b2b marketing and sales strategy. The section that describes establishing a successful campaign is spot on. As a b2b telemarketing service setting up goals