B2B Telemarketing: Awesome Sales Tool, If Handled Correctly
Here’s a great article giving advice on making B2B telemarketing calls. It focuses on the outbound telemarketing aspect of sales and creating a lead generation and a lead qualification process for those inbound leads. Yes, digital marketing maybe considered less
What Are You Going to Say?
Once you have put together a good list of quality prospects for your B2B Telemarketing Campaign, it’s time to further qualify your list and your test the effectiveness of you pitch with a well scripted call script. I know, I know.
S.O.S. er…S.O.D. (Data)
Although data accuracy is one of the most important rules of successful B2B Telemarketing, in the constantly changing age of technology it is easy for customer databases to become outdated and overrun with bad information. Data cleaning is a great
Quality not Quantity
Qualifying leads is an essential part of growing your potential customer base and turning prospects into sales in B2B marketing. Often, potential leads don’t respond to the first few follow up phone calls or email marketing attempts. With a large
It’s Nurture not Nature
When a company has a new product or service they are ready to sell, they use B2B lead generation to bring about awareness of what they have to offer to new, potential customers. It is wise to use a combination
Preparing For the Best: How Mapping Out Your Strategy Makes All The Difference
Picture yourself at the beginning of a race. You can see the finish line and you have all the confidence in the world. The other competitors around you are all just as eager to begin. It is at this point
How to Use Lead Nurturing to Improve Your B2B Sales
Your clients are at the very center of your business. They allow you to grow and thrive while giving you the opportunity to move forward with new ideas. B2B telemarketing allows companies like yours to find new contacts who can
What Comes Next? How to Perfect the Follow-Up Call
You always know who you’re calling and what you need to say. B2B telemarketing is all about how you explain yourself to the person on the other end of the line. When you know everything there is to know about
Case Study: Choose To Be Nice Chose Some New Leads
The founder of Choose To Be Nice, Dina Creiger, set out to bring more kindness into the world with her company. Her mission was to address the problems of bullying and violence and try to make the world a better
The Benefits of Trade Shows
Let’s say you are a baker. Your muffins, cookies, and cupcakes are the best around. You choose your ingredients carefully and create your recipes from scratch. You know you have a good product, but with no client base to speak