Integrating B2B Telemarketing with Digital Marketing
It's Your Call's customers strategically incorporate B2B telemarketing with their digital campaigns thus giving them a better handle on tracking their leads and their lead qualification. The future of B2B telemarketing and lead generation lies in its ability to evolve with
Timing is Everything
This article had some great statistics on B2B telemarketing strategies. I'm not posting the whole article because it goes go into detail about developing a telemarketing script or pitch. We use a guide which allows our callers to see the
Ancillary Advantages of B2B Telemarketing
One of It's Your Call B2B telemarketing services' current customer's stated, "No phone call is a waste". This customer has a large database that we work with to find appointments and yes, we do schedule them. The other results of
5 BEST PRACTICES OF TRADE SHOW LEAD QUALIFICATION
I started It's Your Call B2B Telemarketing service by walking tradeshow floors and asking exhibitors, "who's going to follow up on those leads?" Having run an inside sales group, I knew that most sales people stick the "hot leads" in
Improve your Cold Calling and Lead Generation
This article has a different take on making the cold call and lead generation. With new customers I always stress that consistency is key in a B2B telemarketing strategy. Rarely will you find someone answering the phone and say, "I
The Lead Generation Process
This article about the lead generation process is very detailed in outlining the necessary steps for a comprehensive lead generation system. Using a B2B telemarketing service can help with what may seem as the more daunting part of the process
Planning your summer telemarketing campaign?
I always say that although connection rates maybe lower in the summer they are more impactful. We found some of our largest accounts for our customers when calling during the summer. Consistent b2b telemarketing is key when implementing a campaign.
Telemarketing Overview
This is an excerpt from my book "Cold Calling for the Clueless" a guide to implementing a B2B telemarketing process the Non-Sales Entrepreneur. It's about a 20 minute read but the reviews have said the content is invaluable. At some point
Is B2B Cold Calling Dead?
I go to many networking events and am often asked this question. The answer is no and the trend seems to be it is being utilized more than in the recent past. Savvy sales and marketing people are realizing the powerful