Does B2B telemarketing really work?
This article does a great job of showing the return on investment of b2b telemarketing and how it should be incorporated with digital channels. Integrated marketing is key to an effective strategy. In an earlier post we said, “We eat
The Ins and Outs of Database Cleaning
Think about how much you actually accomplish on a daily basis. Do you ever wonder what you could do to be more productive? Try starting with your data. B2B telemarketing depends on current and accurate data to provide you with
3 Ways to Identify and Keep Your Best Customers
As often is the case a new customer will ask for help finding a list for her b2b telemarketing campaign. My response is “Sure, who’s your best customer?” cause in order to have a successful lead generation program you want
What Your Marketing Style Means For Your Business
Are you doing everything you can to promote your business? It’s always a good question to ask, especially if you’re not making the kind of progress you want. The world of marketing offers numerous strategies you can use to your
Why your B2B lead generation strategy can still benefit from cold calling
Here’s a dirty little secret. We get numerous inquiries from digital marketing agencies to make B2B telemarketing calls. We cold call their prospects, qualify the leads and when appropriate set appointments. The result is the agencies get qualified leads to
Getting Where You Need to Go: The Path to the Decision Maker
If you have ever worked in an office, you know that answering calls is an essential part of the job. The bosses are always busy and only important messages should be sent their way. In most cases, dodging telemarketers comes
B2B Lead Generation Strategies to Boost Your Business
You may have just started your own business, or maybe you have been in the game for years. No matter what amount of time you’ve spent operating your company, you know the importance of new customers. You could have the
Asking the Right Questions
Telemarketing is a part of our daily lives. We get phone calls all the time telling us why we should buy a product that is far superior to all the rest. Reaching out to a business is different than it
Avoid the Brushoff and Make More Sales
You have made enough sales calls over the course of your career to know when a client just wants to get rid of you. It makes sense, other businesses are just as busy as you are and sometimes they don’t
Businesses are Moving Forward with Outsourcing Sales
This brief article gives an accurate summary of the reasons why implementing a B2B telemarketing is important. One of the objections to devising a telemarketing campaign is that it is time consuming and that’s why It’s Your Call a B2B