7 Strategies For List Building

Following these 7 strategies will put you on the right track to building your list:

Become that person. Everyone you meet who could be a good potential client, JV partner or key contact should go into your CRM with complete and accurate information.
Become great at referrals and networking. Constantly ask your clients “Who do you know…?” Have a referral system in place. Get involved in your community. And when you meet someone, see #1 above… get them on your list.
Use website opt-in forms throughout your website to capture prospect information. Use them to capture both hot prospects and warm or interested prospects not ready to buy right now.
Multiple Entry Points. Make sure that you are offering a variety of different topics and/or services to attract buyers with different needs key to your business.
Use telemarketing to clean and qualify a cold list, purchased list, online directory, tradeshow leads, etc.
Seminars and Webinars are good list-building tools, particularly if you pick a good, relevant topic and market them . It’s great to find interested buyers in bunches instead of one by one. Lunch and learns are on the same line.
Joint Ventures can be a great way to build your list. You likely don’t even need to scrub a good JV list.