Use cold calling for lead generation
The advice in this article is spot on for b2b telemarketing. Utilizing the phone for cold calling, lead generation and lead qualification is a quick and cost effective way to find your prospects and begin the sales process with them. Cold
Does cold-calling bring you out in a cold sweat?
Understanding your prospects is a way to make a b2b telemarketing call less stressful. The article below outlines some techniques that will allow you to know more about your sales prospect and thus making the cold call a less daunting
10 Excuses for Lazy Prospecting
Memorial day is almost here which means it’s a great time to start your b2b telemarketing campaign! The list below really outlines how to rationalize not working all summer. In our experience appointment setting can be an easier task during this time
To Script or Not To Script, That is the Question
McDonald’s vs. Le Bernardin both are extremely successful restaurants. One caters to the masses one is for the gourmand. Using a script for making outbound calls can be equated to this. If the product is one that is being sold to
B2B Telemarketing: Awesome Sales Tool, If Handled Correctly
Our customers understand the advantage of having B2B Telemarketing in their toolbox. Whether they’re having us do follow up phone calls to do lead qualification, customer outreach, or cold calling they realize the benefit of telemarketing. By reaching out to
Throw the Objections Out the Door
Every time you pick up the phone you give yourself a chance at bringing in a new customer. In the beginning, calling companies out of the blue might feel awkward, but as soon as you get your footing, it will
Does B2B telemarketing really work?
This article does a great job of showing the return on investment of b2b telemarketing and how it should be incorporated with digital channels. Integrated marketing is key to an effective strategy. In an earlier post we said, “We eat
7 tips to improve your cold calling and lead generation
When re-purposing an article about b2b telemarketing I find I always add a caveat in my opening paragraph. I find I don’t need to with this one. When implementing a b2b lead generation campaign one should follow the strategies outlined
Asking the Right Questions
Telemarketing is a part of our daily lives. We get phone calls all the time telling us why we should buy a product that is far superior to all the rest. Reaching out to a business is different than it
Adding outbound telemarketing to your b2b marketing mix
The sentiment in this article rings so true. Many of our customers reach out to us for b2b telemarketing services because of their need for lead qualification and follow up phone calling. Whether they have an inside sales group or