Qualifying trade show leads the right way
Trade show attendance is more than “just showing up” Solid leads can be obtained when putting a plan in place to handle attendees during the show. This article does an excellent job describing a process for what to do while
9 Steps to Revitalize Your B2B Trade Show Marketing Strategy
March is the start of Trade show Season! The article below discusses trade show marketing strategy for before during and after exhibiting at the show. Interesting that under the follow up section email is used and there is no method
Money Making Methods for Following Up with Trade Show Leads
This article is right on about the follow up strategy for trade show leads. When I started IT’S YOUR CALL I knew that most companies didn’t do the necessary follow up on leads gathered from trade shows. I went to exhibitors
3 Best Practices for Better B2B Trade Show ROI
Trade shows marketing has to be a solid process that can be adjusted and replicated. For a small business a booth might not be an option so envisioning a table set up and what goes on the table is necessary. How
The Benefits of Trade Shows
Let’s say you are a baker. Your muffins, cookies, and cupcakes are the best around. You choose your ingredients carefully and create your recipes from scratch. You know you have a good product, but with no client base to speak