Why B2B Outbound Telemarketing Still Works — And How to Do It Right
B2B outbound telemarketing is still one of the best ways for small businesses to connect directly with decision-makers. Using the telephone to generate and qualify leads, as well as setting appointments, promoting events, doing customer outreach and cleaning up a
The Five Questions you Need to Ask when doing Lead Qualification
How often have you received from a lead in a B2B inside sales team member that she/he has a "hot lead"? When you're looking at the lead it's obvious that certain information hasn't been obtained and so the qualified lead
Supplement Your Inside Sales Team with B2B Telemarketing Services
There are several compelling reasons to consider supplementing your inside sales team with B2B telemarketing services: Increased Efficiency and Productivity: Focus on High-Value Activities:Free up your in-house team to focus on qualifying leads, closing deals, and building relationships with potential clients,
B2B Telemarketing and Its Lesser-Known Advantages
Generally speaking, people have a routine they follow to help improve their business. When it comes to marketing, this routine often gives you what you need to accomplish your goals, but sometimes the results can vary. Trying new tactics and
It’s The Most Wonderful Time of the Year… For Your Sales!
The holidays can be the best time of year for many reasons. You get to spend more time with friends and family, you get some much-needed end of the year down time, and everything around you is festive and bright.
Outsourcing: Which is the Right Choice for Your Business?
Time is money. You’ve heard it over and over again, but probably never understood how true it was until you started running a business. Everyday you have to deal with important tasks like marketing and payroll, not to mention the
B-to-B : You Make the Call
This article outlines a marketing strategy that incorporates various direct marketing efforts. As the title implies this works well for the b to b professionals but can also work in the b to c space. Having a plan before implementing a
Best practices for trade show follow-up
We have many customers who go to trade shows and generate a lot of interest in their products or services. Here is a link to a case study of how we helped one customer. Below is an article that describes
How To Leverage Telemarketing in Your B-to-B Campaign
Telemarketing is the only marketing strategy that allows you to speak directly to your target market. As the article below states a b to b telemarketing campaign lets you learn in real time the status of the sales process. In B-to-B