Integrating B2B Telemarketing with Digital Marketing
It's Your Call's customers strategically incorporate B2B telemarketing with their digital campaigns thus giving them a better handle on tracking their leads and their lead qualification. The future of B2B telemarketing and lead generation lies in its ability to evolve with
Outbound Vs. Inbound Marketing
Brand recognition is something every company needs. In order to give your services longevity, you need to make sure that your products are well known to everyone in your industry. There are many different paths to choose from when it
It’s The Most Wonderful Time of the Year… For Your Sales!
The holidays can be the best time of year for many reasons. You get to spend more time with friends and family, you get some much-needed end of the year down time, and everything around you is festive and bright.
Outsourcing: Which is the Right Choice for Your Business?
Time is money. You’ve heard it over and over again, but probably never understood how true it was until you started running a business. Everyday you have to deal with important tasks like marketing and payroll, not to mention the
How A Telemarketing Service Can Help Your Business
A telemarketing service is a quick and affordable method to contact prospective customers directly over the phone and subsequently even face-to-face to convince them to buy a product or service. Telemarketing is a commonly used direct marketing technique and is also referred to
When You’re Hungry for Sales, Consider These Lead-Gen Tools
When people ask how successful b to b telemarketing can be I always say the program is only as good as your list. When implementing a lead generation program it’s important to know who are your best prospects. If your selling shoes
10 Lead Generation Strategies To Explore In Your B2B Organization
This article is a great resource for creating strategies for Inbound and Outbound marketing campaigns. I would add that most of the inbound strategies should have a follow up phone call component which would help to further qualify the prospects. Two
With Sales 2.0, Cold Calling Warms Up
Lately, we’ve been hired to do a lot of database cleaning and surveys but really our customers are hiring us to do cold calling which will help them to develop a targeted marketing list. A list is given to us and our
The real difference between outbound and inbound marketing
Lead generation can be so frustrating. First, you want a campaign that will produce a high volume of leads at the lowest possible cost. But that’s not enough. You also want those leads to be qualified – meaning they have real potential for
Why You Should Outsource Your Outbound Calling
Every marketing manager or sales manager has told there staff “if you want leads than you need to get on the phones”. Telemarketing is a very good way to stir up business; results are practically instantaneous and it is the