3 Best Practices for Better B2B Trade Show ROI
Trade shows marketing has to be a solid process that can be adjusted and replicated. For a small business a booth might not be an option so envisioning a table set up and what goes on the table is necessary. How
Telephone marketing
Preparation is so important in any circumstance but to handle spur of the moment inquiries in a b2b telemarketing setting is crucial to begin the building of confidence in your product. Creating a process that takes the lead from when
Who’s On Your List Says Much About What Will Be In Your Wallet
I will be the first to tell you that B2B cold calling is productive but not easy. When cold calling with a well targeted list as part of an overall marketing strategy, it will produce viable leads. So how do you go about getting a
Why You Should Prospect During the Holidays
Prospecting is a must during the holiday season. In the b2b marketing space creating a lead generation telemarketing campaign to be done in around Thanksgiving and the December holidays can be a very successful strategy. In the article below the
Quality not Quantity
Qualifying leads is an essential part of growing your potential customer base and turning prospects into sales in B2B marketing. Often, potential leads don’t respond to the first few follow up phone calls or email marketing attempts. With a large
Is the Telephone Still Effective for Prospecting?
I get asked this question all the time. I may be biased but b2b telemarketing has become more effective in this digital marketing age. We’ve been helping companies with their b2b lead generation since 1994. Our customers know that in
Out of Sorts or Outsource
Prospecting leads is an essential part of growing your potential customer base and turning leads into sales in B2B marketing. Often, potential leads don’t respond to the first few B2B telemarketing or email marketing attempts. With a large list of
3 Ways to Identify and Keep Your Best Customers
As often is the case a new customer will ask for help finding a list for her b2b telemarketing campaign. My response is “Sure, who’s your best customer?” cause in order to have a successful lead generation program you want
What Your Marketing Style Means For Your Business
Are you doing everything you can to promote your business? It’s always a good question to ask, especially if you’re not making the kind of progress you want. The world of marketing offers numerous strategies you can use to your
Biggest Arguments Against B2B Telemarketing Debunked
Do you ever look at your client list and wish it could just grow on it’s own? Maybe if you stare hard enough the names will multiply and you won’t have to put in any effort at all. While it’s