The Benefits of Trade Shows
Let’s say you are a baker. Your muffins, cookies, and cupcakes are the best around. You choose your ingredients carefully and create your recipes from scratch. You know you have a good product, but with no client base to speak
Lead Nurturing: A Balancing Act
It is easy to get ahead of yourself when you get a potential client on the hook. As soon as they show an interest in your product, you’re ready to put the wheels in motion. Most of the time, however,
7 Tips for Successful Prospecting During the Holidays
This article gets it. In the B2B telemarketing/lead generation world the holidays, Fridays, including summertime can be the best time to do a cold calling campaign. As business activities relax your prospects are more apt to talk. I liken it
B2B Telemarketing: Awesome Sales Tool, If Handled Correctly
Our customers understand the advantage of having B2B Telemarketing in their toolbox. Whether they’re having us do follow up phone calls to do lead qualification, customer outreach, or cold calling they realize the benefit of telemarketing. By reaching out to
Throw the Objections Out the Door
Every time you pick up the phone you give yourself a chance at bringing in a new customer. In the beginning, calling companies out of the blue might feel awkward, but as soon as you get your footing, it will
Keeping the Bucket Full, The Right Way
There is a common metaphor in the world of B2B telemarketing known as the leaky bucket. The water in the bucket represents your leads and is something you always want to keep full. Your lead generation strategies will contribute to
When to add outbound telemarketing to your b2b marketing mix
At It’s Your Call not only do we use b2b telemarketing in our own marketing strategy we also do content marketing, adwords, exhibit at trade shows, go to networking events, and use email and direct mail to facilitate our lead generation and
Ready For Anything: Knowing the Answers Before the Questions
Whether it’s for personal or professional reasons, any big purchase you make is going to come with a fair amount of research. You don’t usually go with the first thing to come up in a Google search without looking into
Bulk Calling for a Bulk Mailer
We have been used by a marketing agency in IL numerous times to help with calling for a very large client of theirs. The client has thousands of inside sales representatives but can’t just dump the special calling projects the
Adding outbound telemarketing to your b2b marketing mix
The sentiment in this article rings so true. Many of our customers reach out to us for b2b telemarketing services because of their need for lead qualification and follow up phone calling. Whether they have an inside sales group or