Outbound B2B Telemarketing Call Tips
Changing the script (pun intended) is what this article is all about. I applaud the first tip in this article on how to make a B2B telemarketing call work better. I always hate when strangers on the phone ask me,
The Pros of Adding B2B Telemarketing to a Marketing Strategy
This article articulates all the advantages of utilizing B2B telemarketing in a companies marketing strategy. Not only does it talk about lead generation and lead qualification it also talks about customer outreach. Calling on an existing customer database to not
5 BEST PRACTICES OF TRADE SHOW LEAD QUALIFICATION
I started It's Your Call B2B Telemarketing service by walking tradeshow floors and asking exhibitors, "who's going to follow up on those leads?" Having run an inside sales group, I knew that most sales people stick the "hot leads" in
What B2B Telemarketing Can Do For Your Business
This comprehensive article outlines where B2B telemarketing can fit into your marketing process. From lead generation/qualification and appointment setting to customer surveys and database cleanup are just a few of the touch points listed in this post. B2B telemarketing plays a
Keep Calm and Cold Call On!
Trying to connect with a prospect is hard. Making a meaningful connection is harder. Digital marketing and content marketing reach out to a large volume of qualified and non qualified prospects. At It's Your Call we work with small businesses
The Five Questions you Need to Ask when doing Lead Qualification
How often have you received from a lead in a B2B inside sales team member that she/he has a "hot lead"? When you're looking at the lead it's obvious that certain information hasn't been obtained and so the qualified lead
B2B Lead Qualification: Strategies for Success
Phone calls can be a powerful tool for B2B lead qualification, allowing you to quickly assess a prospect's fit and avoid wasting time on unqualified leads. Here's how to do it effectively: Preparation is Key: Define your ideal customer profile (ICP): Clearly
Pre and Post Trade Show Strategy
Utilizing the phone can be a powerful tool in both your pre- and post-trade show strategy. Here are some effective ways to leverage phone calls for success: Pre-Show: Targeted outreach: Research potential leads attending the show and make personalized phone calls introducing
Trade Show Season Is Here!
Trade shows are a great way to generate leads, but the work doesn't stop there. It's important to follow up with your leads promptly and qualify them to determine which ones are the most likely to convert into customers. Utilizing