What’s the Best Way to Use a B2B Telemarketing Service?
Honestly? Stop treating it like a dialing machine. B2B telemarketing still works. Not in a loud, spray‑and‑pray way—but in a focused, intentional way. When inboxes are full and automation all sounds the same, the phone can still cut through. You just
Why B2B Outbound Telemarketing Still Works — And How to Do It Right
B2B outbound telemarketing is still one of the best ways for small businesses to connect directly with decision-makers. Using the telephone to generate and qualify leads, as well as setting appointments, promoting events, doing customer outreach and cleaning up a
The Numbers Don’t Lie
Here's some studies that show why B2B telemarketing is still relevant. Our smart customers use us for lead generation and qualification, customer outreach, database cleaning and event promotion. How smart are you? The numbers don’t lie. And, the results are compelling.
Outbound B2B Telemarketing Call Tips
Changing the script (pun intended) is what this article is all about. I applaud the first tip in this article on how to make a B2B telemarketing call work better. I always hate when strangers on the phone ask me,
The Pros of Adding B2B Telemarketing to a Marketing Strategy
This article articulates all the advantages of utilizing B2B telemarketing in a companies marketing strategy. Not only does it talk about lead generation and lead qualification it also talks about customer outreach. Calling on an existing customer database to not
5 BEST PRACTICES OF TRADE SHOW LEAD QUALIFICATION
I started It's Your Call B2B Telemarketing service by walking tradeshow floors and asking exhibitors, "who's going to follow up on those leads?" Having run an inside sales group, I knew that most sales people stick the "hot leads" in
What B2B Telemarketing Can Do For Your Business
This comprehensive article outlines where B2B telemarketing can fit into your marketing process. From lead generation/qualification and appointment setting to customer surveys and database cleanup are just a few of the touch points listed in this post. B2B telemarketing plays a
Keep Calm and Cold Call On!
Trying to connect with a prospect is hard. Making a meaningful connection is harder. Digital marketing and content marketing reach out to a large volume of qualified and non qualified prospects. At It's Your Call we work with small businesses
The Five Questions you Need to Ask when doing Lead Qualification
How often have you received from a lead in a B2B inside sales team member that she/he has a "hot lead"? When you're looking at the lead it's obvious that certain information hasn't been obtained and so the qualified lead