Telemarketing Overview
This is an excerpt from my book "Cold Calling for the Clueless" a guide to implementing a B2B telemarketing process the Non-Sales Entrepreneur. It's about a 20 minute read but the reviews have said the content is invaluable. At some point
5 Golden Rules for B2B Telemarketing Success
This article is lengthy but thorough on describing what to consider when implementing a B2B telemarketing strategy. Before jumping into a lead generation or lead qualification campaign look at these criteria to determine if you'll be successful. Before you go full
How To Integrate B2B Telemarketing Into Your Sales Funnel
This article describes all the functions that a B2B telemarketing service can offer your marketing strategy. It talks of lead generation, lead qualification, nurturing, touch points and customer outreach. We've helped companies with all of these aspects successfully! Ask most people
Summertime Prospecting with the Phone
Summertime can be a good time for B2B telemarketing prospecting, lead generation, and lead qualification for several reasons: Reduced competition: Many businesses experience a slowdown in the summer months, with decision-makers and key personnel taking vacations. This can result in
Different Sales Campaigns and What They Mean For Your Leads
Having a script when you reach out to a potential client can be a wonderfully helpful thing. It helps you get your point across and stay on track. B2B telemarketing services help guide you through the script making process and
B2B Telemarketing and Its Lesser-Known Advantages
Generally speaking, people have a routine they follow to help improve their business. When it comes to marketing, this routine often gives you what you need to accomplish your goals, but sometimes the results can vary. Trying new tactics and
Let the Customer Lead the Way
If you work in the field of B2B telemarketing services, you know that there is no better feeling than a completed sale. All the hard work you put into talking up your product and learning about the other business finally
Take Charge of Your Business with Omnichannel Marketing
Sometimes getting people interested in your brand is easier said than done. You know that your services are amazing, but you sometimes have trouble getting other businesses interested. With the high level of competition in every industry, you need to
Multiple Marketing Strategies and Their Many Advantages
Anyone who has spent time in the marketing industry knows the power a campaign can have over a business. An effective strategy can drum up new business for a company giving them more customers than they know what to do
Cleaning Up Your List: Who Should Make the Final Cut?
At this very moment, there is probably a pile of leads either somewhere on your desk or saved away on your computer. You might look at it from time to time and try to guess which names have the best