This article from Entrepreneur not only defines prospecting but differentiates between cold, warm and hot prospects and how each should be handled. Customers use IT’S YOUR CALL for all aspects of prospecting. Definition: The search for potential customers or buyers . When it comes to drumming up new

This article says it all.  Unfortunately many small businesses don’t have the time to dedicate towards making the prospecting cold calls.  It’s Your Call is a business to business telemarketing service that is dedicated to helping businesses with their marketing efforts. So many

In the fourth paragraph of this article is a crucial sentence “Be careful not to depend too much on this kind of passive lead generation, though, as it may blunt your ability to actively source prospects when you need to.”  There