Pre and Post Trade Show Strategy
Utilizing the phone can be a powerful tool in both your pre- and post-trade show strategy. Here are some effective ways to leverage phone calls for success: Pre-Show: Targeted outreach: Research potential leads attending the show and make personalized phone calls introducing
Trade Show Marketing and Follow Up: Why Phone Calls Still Matter
This article describes why follow up phone calls are vital to the trade show strategy especially in the B2B arena. We often have customers that exhibit at trade shows but don't have the time to do the necessary calling to